Privacy Policy

This Privacy Policy governs the privacy practices with respect to your use of the mobile and/or web software (hereinafter: "the Software") and the gaming service offered therein (hereinafter: "the Service"), provided by JustPlay.LOL LTD of Israel ("Company") either on the website or other websites of the Company, or through mobile devices. This Privacy Policy constitutes part of our Terms of Use available at and constitutes part thereof.

Description of the information we collect

When you choose to download the Software and use the Service, you may be requested to allow us to extract basic information about your device ID in accordance with your privacy preferences within App Store or Google Play applicable policies. Among others, in accordance with such policies, during the download process you will be requested to explicitly indicate whether you grant us permission to track you across apps and websites owned by other companies, acknowledging that the data collected from you will be used to deliver personalized ads to you.

When you use the Software and the Service, we may collect non-personal anonymous information such as IP address, device UDID/IDFA, web browser, etc., to improve the functionality of the Software. We may also employ third party ad-serving and/or analytics technologies (such as Google Admob or CPMStars) that use various methods to collect information through the Software and the Service. These technologies may be embedded within the Software and the Service and may collect demographic and location information as well as information from your device including but not limited to IP address, device UDID/IDFA, software, applications, hardware, browser information, internet and online usage information and in-game information.

We do not collect personally identifiable information about you (such as your real name, your physical or email address, or phone number). Nonetheless, you are requested to enter a user name when using the Service. It is recommended that your own user name shall not be your real name. If you choose so, we may also collect from you the user names of friends you wish to play with using the Software online.

When signing into the Service using an external social network user (such as Facebook or Google), you are granting permission to the social network to share your user details with us.

When using the Software and the Service, you may also elect to purchase certain in-game products (such as "skins") for using certain features of the Software. Please refer to our Terms of Use with respect to our policy with regard to such purchases.

What we do with the information we collect

The anonymous information collected through the Software is used for the purpose of operating the Software and improvements thereof.

You agree that we may send you notifications through the Software and the Service regarding additional features or products.

Your control of the information you provide to us

At any time, you may contact us with respect to information provided to us, and we will attend to your approach and shall assist you in case you wish us to delete any information about you.

Information sharing practices

We do not share any information we collect with third parties, unless (a) you authorized us to do so under the terms of this Privacy Policy; or (b) we believe in good faith that the disclosure of the information is required by any applicable law, regulation, court order, legal proceedings or governmental demand; or (c) it is required to handle security breach or fraud investigations, or to enforce the terms of our Terms of Use.

In the event that you click on a link to one of the business partners advertising within the Software, such third party shall not receive from us any information about you.


Company uses cookies to store users' preferences and collect aggregated demographic data. You may configure your browser to accept or deny such cookies. Use the help section of your browser to learn how to disable cookies or deny cookies.

Age requirement

You must be at least 13 years old to use the Software and the Service. By accepting the terms of this Privacy Policy and the Terms of Use presented to you before downloading or presenting the Software and while using it, you represent that you are over 13 years old. In the event that you are between the ages 13 and 18, your lawfully legal guardian must review and agree to the terms of our Terms of Use and this Privacy Policy. We will not knowingly collect personal information from a user who is younger than 13 years old and, if we have reason to believe that you are younger than 13 years old, we will delete your information from our servers.

Information security

We store and process your information on our servers in US, outside the European Community. We protect it by undertaking appropriate security measures designed to secure your information from accidental loss and from unauthorized access, use, change or disclosure. We allow access to it only to those of our employees (or third-party service providers we may engage for the sole purpose of assisting us) who need to have access to this information in order to perform their duties. While we have made reasonable technical and organizational information security measure, we cannot guarantee that unauthorized third parties will never be able to overcome those measures, and strongly recommend that you be cautious if you communicate with others through the Service.

Changes to this Privacy Policy

If we decide to change our Privacy Policy, we will post the updated Privacy Policy on the Software and/or the Website.

In the event that Company sells substantially all of its assets or is acquired, the Software and Service and any information you provide to us will be transferred to the acquiring party. In such case, the information you provide would remain subject to the Terms of Use and Privacy Policy applicable to the Software and the Service at the time it was collected.

How to contact us

If you have any questions relating to this Privacy Policy, feel free to contact us with any query at and we will answer you shortly.

LAST UPDATED 30/12/2021